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Author: Eduardo Ferreira

Unlocking Digital Potential: Google’s New Demand Gen Campaign

In the vast realm of digital influence, who truly holds the reins of power? TikTok creators are shaping consumer lifestyles. Find here how!

New Era of User Privacy: Understanding Google’s Consent Mode

Test and learn approach: unlocking long-term success

Looking for new ways to improve the performance of your team and business? Discover how test and learn approach is fostering innovation.

Retail media: it’s a new dawn for brands

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Why Salesforce? Because it’s unique: it’s fast, it’s easy to use, and it’s very effective. With Salesforce, you get more than just the world’s number […]

Unleashing the Potential of Optimization, with ChatGPT and SEO

CEOs have a determining role in measuring the impact of digital. The focus in this matter will be on building a structure that will prove […]

Video advertising: wave your hellos to the future

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While marketers understand that personalisation is key, for most of them personalisation at scale is an issue. One of the main reasons for this is […]

Capturing the essence of design thinking

Neon sign "Think about things differently"

If in 2022 you still haven’t heard of social media, I think we need to have a little chat, right?! Just kidding, of course, there’s […]

WISE PIRATES: A GIANT JUMP WITH BETS ON E-COMMERCE (Dinheiro Vivo)

Photo Pedro Barbosa

Digital Marketing agency wants to internationalize their business to Central Europe and the United States, without neglecting the Portuguese market, and retail is the business […]

PEDRO BARBOSA, CEO: “WITHOUT THE PANDEMIC, WE WOULDN’T REACH THE TURNOVER FIGURES WE HAVE TODAY UNTIL 2024” (Human Resources)

Wise Pirates office with workers

It’s called Wise Pirates, it’s based in Porto and works in digital marketing. The company run by Pedro Barbosa had an accelerated growth during the […]

INCREASE OF ONLINE PURCHASE (SIC interview in Portuguese)

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The increase in online shopping is a trend that is here to stay. Find out more about our opinion on this matter in this SIC […]

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