The frontier of AI image and video. Better work, faster, chosen per brief.
For brands that need AI image and video at volume. Vektora is the studio our creative team produces that work in: the leading image and video models in one place, the right one proposed for each brief. Quality and speed come first; a competitive price follows.
What makes it ours: we built it, our crew runs it, and our art directors review the work.
A drink launch key visual, a lifestyle shot and a juice product splash, all 4:5
Key visual · 4:5AI
Lifestyle · 4:5AI
Product · 4:5AIAuto proposed a model for each pieceNext: review by our art directors
* Internal benchmark with probabilistic data across different industries, then studied. See the results
AI creative is now a choosing problem, not a prompting problem.
The models get better every few weeks. The way most teams choose and use them has not.
One subscription, one catalogue
The platform decides which models you get, not the brief.
The best models are scattered
Text, product light and video sit with different makers, each with its own account.
Each model reads a brief its own way
The same words make a strong frame on one model and a wasted one on the next.
Seats, and costs that move
A licence per person, used or not, and terms that change without notice.
Measured against the same work without Vektora.
From our internal probabilistic benchmark study on client work: up to 41% more effective. In the first group, the same budget, used better.
- Three clients, same budgets. With Vektora, results came sooner and were more effective, with more parallel creative paths.
- One large client, peak season. Many assets, one campaign, tested against the same campaign without Vektora.
Three clients, same budgets
One large client, a peak-season campaign with many assets
One studio. The right model for each job.
One app, one project per client or campaign. Write the brief, add reference images (how many depends on the model), pick a model or let Auto propose one. Every generation shows its cost before it runs.
- Text in the image, and design

- Editorial and fashion

- The product as the idea

- Close-up: skin, texture, food

- Product macro, with light

The catalogue moves; the studio does not.
17 curated models and tools, always up to date with the leading tech. Multiple providers per model for the best cost benefit.
We test new models as they ship and keep only what earns its place. A model joins once its limits and costs are verified; a retired one leaves without stopping the studio. The research never stops, so the library keeps growing.
- ByteDance
- Black Forest Labs
- Ideogram
- Recraft
- Kuaishou
- Alibaba
- Topaz Labs
- Bria
- ByteDance
- Black Forest Labs
- Ideogram
- Recraft
- Kuaishou
- Alibaba
- Topaz Labs
- Bria
Makers in the catalogue today, plus open-source tools. Logos are trademarks of their owners. Capabilities such as resolution, length and the number of reference images depend on the model.
The right model, briefed the way it reads.
Two parts of Vektora work before anything is spent, at no cost.
Auto
While the brief is typed, Auto proposes the model, format and duration, with a one-line reason, within each model's limits.
The assistant
One click on Improve rewrites the brief the way each model's maker documents it.
The person always decides. Auto and the assistant suggest; a person presses Generate, and can override both.
BriefSummer poster for a surf brand, headline "High Tide"
- Model
- Model A
- Format
- 4:5
- Duration
- none
Why: The headline has to be legible.
"HIGH TIDE" in bold condensed letters across the top, over a turquoise wave under a low, warm sun, with clean space left below the title.
0 credits for both.
BriefRose serum bottle on fresh petals, soft morning light
- Model
- Model B
- Format
- 1:1
- Duration
- none
Why: A product and its light.
A rose-tinted serum bottle resting on fresh petals, lit by soft morning light from the left, close up, with the background gently out of focus.
0 credits for both.
BriefA wave at sunrise, then a surfer drops in, with the sound of the sea
- Model
- Model C
- Format
- 16:9
- Duration
- 8 s
Why: Motion and sound are asked for.
Open wide on a wave building at sunrise, then cut close as a surfer drops in; the camera pushes in slowly over the sound of surf and wind.
0 credits for both.
Why the model is chosen per brief.
Headlines, lettering and labels are where the wrong model fails first: the words come out garbled, and the frame is made again. So the model is matched to the brief before anything is spent.
A wrong model is the most expensive frame: it is paid for, then redone. A brief with words in it goes to a model that sets text well.

Work that keeps moving, even when a provider fails.
Each model is sold by multiple providers we connect, on different terms, for the best cost benefit. Vektora buys each request from the best available offer that day; if it fails, the next takes over; if all fail, the credits return.
Plan B: the first provider fails
What "best available" means. The cheapest offer among the providers we connect, that day, from their official pages. A plan B provider can cost more, and the real cost is what gets recorded.
A budget that holds, on every project.
Inside our studio, every generation records who made it and its real cost, and can be tied to a project and client. A project budget shows a warning in the project at the level set for it (80% by team design, adjustable per project), and blocks generation at 100%. It is how we keep cost and quality under control.
- 80% reached. A warning appears in the project.
- 100% reached. Generation in this project is blocked before any provider is charged.
Blocked. Nothing charged; the person's balance is untouched.
Three ways to make AI image and video. One that is ours.
Multi-model catalogues and team plans exist elsewhere. We add the combination, run by an agency that answers for the work.
| A per-seat AI creative platform | Buying models directly | Vektora, run by our studio | |
|---|---|---|---|
| Choosing the model | From the platform's catalogue. | Model by model, by hand. | Auto proposes, the assistant briefs, a person decides. |
| New models | When the platform adds them. | Once someone opens another account. | Once their limits and costs are checked. |
| If a provider fails | Depends on the platform. | Someone retries or switches by hand. | The next provider takes over, automatically. |
| How models are bought | A seat per person, used or not. | Account by account, at list rates. | Each request from the best available offer; no seats. |
| Cost control | Usage per person, on some plans. | Pieced together from several invoices. | Project budgets with a warning and a block at 100%; cost per generation, by project and client. |
| Who owns the tool | The vendor. | Nobody: it is a set of accounts. | Wise Pirates. |
Generic categories, not named products. A per-seat platform can be cheaper per unit on some models, and may include extras such as stock.
In production, in beta, next.
What our studio uses every day, what it is testing, and what is being built.
In production
- The router, with plan B. Multiple providers per model for the best cost benefit: each request bought from the best available offer; if one fails, the next takes over.
- Project budgets, with cost by client. A warning in the project at the level set for it (80% by team design, adjustable per project); generation blocked at 100%.
- Auto, our proprietary score. It proposes model, format and duration for each brief.
- The prompt assistant. It writes each prompt from the 12 official model guides.
- AI labelling. Every generation carries an AI badge inside Vektora, and downloaded files may be labelled as AI-generated.
In beta
- Flows. Multi-step recipes (generate, variations, upscale, relight, to video), each step costed before it runs.
Next
- A Figma plugin. Generate without leaving Figma.
- Model duel. The same brief in several models, side by side.
- Scheduled Flows. A recipe that runs on its own, at a set time.
An easy solution, not a tech stack.
Not a SaaS you buy: Vektora is the studio we produce your work in. Start with one campaign.
- 01
One brief
Our creative team reads it with you and proposes the assets, the models and the paths worth testing.
- 02
Produced in Vektora
More creative paths in parallel, under the project's budget. Our art directors review the work, and the decisions are theirs.
- 03
Scale
More campaigns, and saved recipes for the ones that repeat.
Nothing to install
No licence, no seat and no login for your team. Our studio works in Vektora; you get the work.
No platform lock-in
Models change, the studio stays. Your assets come as files you keep, and you can stop any time.
In Europe, and certified
The app, the database and the files are in Europe. Vektora operates within Wise Pirates' ISO 27001-certified information security management. We also hold ISO 9001.
Accountable
A named owner at Wise Pirates maintains Vektora and answers for it.
Two questions we always get: Will we have to buy licences and learn a new tool? Is there any lock-in or cyber risk?
Vektora is one edge inside a full agency.
The frames feed the teams that plan, make and run your creative.
Other products we built
Built to be trusted with money and with the work.
Built by our R&D team, with method. What keeps the money and the work safe, at the level of what it does, not how to copy it.
Twenty-five requests. One balance.
Twenty-five requests of 10 credits each hit a balance of 100 at the same moment. Exactly ten go through, fifteen are refused, and the balance ends at 0, never below. Twelve more tests check the warning level (80% by team design, adjustable per project) and the 100% block; all run on every change, among 450+ automated tests.
Engineering record. Coverage, not outcome.Six principles, in two halves
Protects the money
- 01
Money first, refunded on any failure
Credits are checked and debited in one short step before any provider is called, and the database itself stops a balance going negative. Any failure, cancellation or time-out returns them, as a new line.
- 02
An append-only ledger
No movement is ever edited or deleted; a refund is a new line. Costs are kept in the provider's billing currency and shown in euros at the ECB daily rate. For image generations, the recorded costs are reconciled against the providers' own invoices, so the ledger can be checked against what was actually billed.
- 03
Prices verified by tier and date
Every rate is read on the provider's official page by resolution, duration and option, and dated. Vektora orders exactly the tier it charged credits for, a rule born in August 2026, when a provider's default billed about twenty times the credited amount.
Protects the work
- 04
Providers change, the studio does not
Each provider sits behind its own adapter, so one can be added, swapped or dropped without touching the rest. On a failure the next offer takes over. Once a request moves on to the next provider, it never goes back to one that already failed, and a full queue fails fast instead of making the person wait.
- 05
Written from the makers' own guides
Each guide is dated and rechecked when it changes; a model without one gets no assistant. Your text and images are material to rewrite, never instructions to follow, and nothing is added that nobody asked for.
- 06
Files kept, in Europe
Results are copied to our private storage in Europe, so the work never depends on a provider keeping it.
How it is built, where it runs
Five stages from requirements to launch; ten functional and fourteen non-functional requirements, each traced to a module and a test. Every change is scanned for secrets and personal data. AI agents help write code but never see secrets or production data; a person reviews large changes.
The app, the database and the files are in Europe; generation runs at the model providers, outside the EU. The assistant keeps briefs for 12 months, never images. Only Wise Pirates accounts sign in; provider keys sit in a managed vault. Daily backups, and any release rolls back in one step. All of it runs within our ISO 27001 certification.
The frames are public. The recipe is not.
Public: what Vektora does, how it behaves, how it is tested.
Not published: how Auto decides, how the assistant is tuned, who we buy from and on what terms, and how sign-in is secured.
Your business result. A great team and five pillars to move it.
Two pillars we run for you, three we own, and the crew at the centre answering for your number.
Judged on your KPIs, with part of our fee on the line.
The questions we hear most.
What is Vektora by Wise Pirates?
Does Vektora improve results?
Which AI image and video models does Vektora use?
Do clients pay for each generation?
How does Vektora control AI generation costs per project?
Where are the files stored, and does data leave Europe?
How is AI-generated content marked in Vektora?
Will we have to buy licences and learn a new tool?
Is there any lock-in or cyber risk?
Your next brief, run through Vektora.
One meeting with our creative team. Bring a brief and we show you what Vektora would do with it: the models we would propose, and why. A detailed brief gets a detailed answer.
Book a meeting →Old ways won't open new seas.